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An entrepreneur diary

Monthly updates on my leap from corporate PM to bootstrapped founder. Real challenges, honest wins, practical lessons for fellow builders.

Which direction for your business ventures

How I choose which business ideas to pursue

Hey Reader, Heading to summer break, but first—a quick story that might save you time. Since December 2023, I've been collecting every business idea that sparked some interest (thanks to a podcast tip). Having great ideas isn't the problem. Picking the right ones is. I looked back at my Notion database of ideas and asked myself: "How do I know which one to choose?" Here's the framework I would tell a friend: Step 1: Know yourself...really well You are uniquely good at something. But are you...

My 10 Biggest Lessons from 6 Years at Google

After 6 years at Google, I'm starting something new. Here are 10 lessons that will shape how I build it: #1 Walk the talk When a customer tells you they chose you because you're the only partner who actually walks the talk, that's powerful differentiation. #2 Heroes do not scale VP congratulated us for going above and beyond for a demanding but transformative customer. Then he added: "Remember, heroes don't scale. Help us make this scalable." Translation: systems, systems. #3 Roofshots not...
Noogler to Xoogler

[Q2 2025] Last quarter at Google. On to next steps

Hey Reader, I am leaving Google today after almost 6 years. I have worked with great people, launched stuff (2 features this quarter). I am collecting my top 10 learnings to publish this week. Technology corner Spent the quarter playing with AI on various workflows (marketing, research, inbox/calendar). The current stack is Claude + n8n (also having ChatGPT, Gemini, Perplexity constantly opened to do side by side comparison). When workflows are robust enough, I'll share them here. They are...
Guelnoji

[Q1 2025] Sharing the best resources I found

Hey Reader, You will find below articles, Youtube videos, books that I found valuable and worth my time. Entrepreneurship Articles / videos How Superhuman Built an Engine to Find Product Market Fit: A classics but re-reading it at least once a year is always helpful to remind yourself to focus on your true target customer and de-prioritize the rest. How to Hire. Below is an excerpt from a talk I gave… | by Henry Ward Technology Articles / videos Yamini Rangan, CEO @ HubSpot: How HubSpot...

Monthly updates on my leap from corporate PM to bootstrapped founder. Real challenges, honest wins, practical lessons for fellow builders.